Framing effects may cause the same person to view the same new situation differently depending on whether that new situation makes him or her better or worse off.

Question

Quizplus · Accepted Answer

Framing effects refer to the phenomenon where people's decisions are influenced by the way information is presented, rather than just the information itself. Thus, the same situation can be perceived differently depending on whether it is framed in a positive (gain) or negative (loss) light, affecting the individual's evaluation and decision-making.

Framing Effects May Cause the Same Person to View the Same