Consumer acceptance of a new product depends on
A)price alone.
B)marginal utility alone.
C)price and marginal utility.
D)total utility divided by marginal utility.

Question

Quizplus · Accepted Answer

Consumer acceptance of a new product often depends on both price and marginal utility. Price is what consumers pay, and marginal utility is the additional satisfaction gained from consuming one more unit of the product. Together, they influence the perceived value and acceptance of a product.

Consumer Acceptance of a New Product Depends on