Each project should be judged against:

Name: Each project should be judged against:
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The risk and return to the shareholder is the most important consideration when evaluating a project. It is necessary to ensure that the potential return from the project is commensurate with the risks involved so that shareholder wealth is maximized. Factors such as financing means, interest rates, and cost of equity are important, but they are secondary to the risk and return consideration.

Each Project Should Be Judged Against