Which of the following kinds of software tracks leads and inquiries from customers, stores a history of all correspondence and sales to a customer, and allows for tracking of outstanding issues with customers?
A) CIM
B) CAD
C) CRM
D) CAE

Question

Quizplus · Accepted Answer

CRM (Customer Relationship Management) software is designed to manage a company's interactions with current and potential customers, tracking leads, inquiries, correspondence, sales history, and outstanding issues.

Which of the Following Kinds of Software Tracks Leads and Inquiries