In the sidewalk experiment, various numbers of people stood on a busy New York City street and, on cue, began looking at a sixth-floor window across the street. Soon many of the people walking on the street stopped and looked up at the window. Which of the following factors tended to sway the most people to stop and look up at the window?

Question

Quizplus · Accepted Answer

A larger influencing group tends to sway the most people to stop and look up at the window. This is because the presence of a larger group looking in the same direction can create a social proof effect, where individuals assume there is something worth paying attention to based on the actions of the larger group.

In the Sidewalk Experiment, Various Numbers of People Stood on a Busy