By using a(n) ______, Starbucks addressed the threat of fluctuating consumer trends by offering a variety of beverages and merchandise beyond coffee.
A) mission statement
B) contingency plan
C) matrix
D) SWOT analysis

Question

Quizplus · Accepted Answer

SWOT analysis is a strategic planning tool that helps organizations identify their strengths, weaknesses, opportunities, and threats. By using a SWOT analysis, Starbucks was able to identify the threat of fluctuating consumer trends and develop a plan to address it by offering a variety of beverages and merchandise beyond coffee.

By Using A(n) ______, Starbucks Addressed the Threat of Fluctuating