Ricky Tried to Dye His Hair Black but Left the Dye

Ricky tried to dye his hair black but left the dye on for too long; clumps of his hair fell out completely, leaving bald patches on his scalp. The kids at school snickered at him, ignored him, and avoided him at lunchtime for a couple of weeks. After that, though, everyone forgot about it. Thus Ricky was subjected to a short-term bout of ____.

A) ostracism
B) ingratiation
C) the social allergy effect
D) the bad apple effect