Recently, a famous news channel of a country broadcasted that the country experienced the lowest rate of unemployment in the last ten years. This made the viewers feel optimistic. In this scenario, the media outlet was able to influence the viewers' opinions with a technique called _____.

Question

Quizplus · Accepted Answer

Priming refers to the media's ability to shape viewers' perceptions or opinions by highlighting certain events, facts, or issues. In this scenario, by broadcasting the country's lowest unemployment rate in ten years, the media outlet influenced viewers to feel optimistic, demonstrating the priming effect.

Recently, a Famous News Channel of a Country Broadcasted That