Espresso Brew Inc. uses a Web site to provide downloadable information to prospective franchisees. This electronic information is the equivalent of an offer that must comply with

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The electronic information provided by Espresso Brew Inc. to prospective franchisees is considered an offer that must comply with the Federal Trade Commission's Franchise Rule. This rule requires franchisors to provide extensive disclosure to prospective franchisees before any agreement is signed or any payment is made, ensuring that franchisees have all the necessary information to make an informed decision.