If Samantha obtains 70% of her sales from client A and 30% from client B, the matching law predicts that she will choose to spend _____ of her time with client A.
A) more than 70%
B) 70%
C) less than 70%
D) 30%

Question

Quizplus · Accepted Answer

The matching law in psychology suggests that the proportion of responses allocated to a particular choice matches the proportion of reinforcements obtained from that choice. Therefore, if Samantha obtains 70% of her sales from client A, the matching law predicts she will choose to spend 70% of her time with client A.

If Samantha Obtains 70% of Her Sales from Client a and 30