How Did William Randolph Hearst and Joseph Pulitzer Change the Newspaper

How did William Randolph Hearst and Joseph Pulitzer change the newspaper industry?

A) They set the precedent for accurately reporting stories in their respective newspapers
B) They competed for readers by writing sensationalized stories that captured the reader's attention.
C) They reformed the newspaper business by eliminating corruption.
D) They introduced new printing techniques that eliminated the yellow color of newspapers.
E) They no longer permitted their papers to represent one specific political party, and instead, focused on providing unbiased reporting.