Leena's and Ruth's mother takes them to see a dermatologist for their acne. The dermatologist, Dr. Pore, sees each daughter separately but prescribes the same medication for both. Dr. Pore tells Leena the medication has a 75% effectiveness rate. She tells Ruth the medication has a 25% failure rate. Leena leaves the appointment more optimistic than Ruth. This is an example of ____.

Question

Quizplus · Accepted Answer

The framing effect occurs when the same information is presented in different ways, leading to different perceptions or decisions. Here, the effectiveness rate and failure rate are two ways of framing the same information, affecting Leena's and Ruth's perceptions differently.

Leena's and Ruth's Mother Takes Them to See a Dermatologist