An Australian manufacturer of surfboards wants to increase awareness of its brand in the U.S. market. A ____ plan to accomplish this objective might be to host a series of surfboard competitions in California .

Question

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A tactical plan is a short-term plan that is designed to achieve a specific objective. In this case, the objective is to increase awareness of the Australian manufacturer's brand in the U.S. market. Hosting a series of surfboard competitions in California is a tactical plan that could help to achieve this objective.

An Australian Manufacturer of Surfboards Wants to Increase Awareness of Its