Marie-Helene de Taillac is a well-known European designer of understated, very delicate jewelry. Once she determined that further growth was impossible without changing how she distributed her product, she decided to open her own retail outlet to sell her products rather than letting department stores sell it. Since she made the decision without really examining how much the costs involved in implementing her decision, she has engaged in________ behavior.

Question

Quizplus · Accepted Answer

She chose an alternative solution that was "good enough" without examining every last
variable.

Marie-Helene De Taillac Is a Well-Known European Designer of Understated