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What Is Least Accurate About Marketing and Selling in the US

Question 18

Multiple Choice

What is least accurate about marketing and selling in the US prior to the Civil War?


A) Attracting customers was not a main objective of advertising.
B) Installment buying was known, but was uncommon until about 1900.
C) Most companies eliminated wholesalers to market products directly to their customers and save money.
D) Advertising was typically limited to magazines and some occasional outdoor ads in big cities.

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