Fabio had been driving for over twelve hours. He was hungry and tired, so he began looking for a place to spend the night. He read a sign that he thought said "Red Roof Inn," but when he pulled into the parking lot, he realized that the sign read "Reed Roofing, Inc." Fabio's perception that the sign was for the national hotel chain and not a roofing company was most likely due to __________ processing.

Question

Quizplus · Accepted Answer

Fabio's perception was influenced by his expectations and prior knowledge, which is characteristic of top-down processing.

Fabio Had Been Driving for Over Twelve Hours