Geocentric orientation represents true global marketing since it views the entire world as a potential market and develops global strategy.

Name: Geocentric orientation represents true global marketing since it views the entire world as a potential market and develops global strategy.
Brand: Quizplus
Rating: 4.8 (31 reviews)

Question

Quizplus · Accepted Answer

Geocentric orientation does not represent true global marketing because it does not consider the cultural, economic, and political differences between countries.

Geocentric Orientation Represents True Global Marketing Since It Views the Entire