Consumers shopping for high-touch products,such as fine perfume,are generally energized by ________ motives.
A)emotional
B)rational
C)both emotional and rational
D)neither emotional nor rational
E)high-tech

Question

Quizplus · Accepted Answer

High-touch products like fine perfume often appeal to consumers' emotions, such as the desire for luxury, exclusivity, or personal indulgence, which energizes their purchasing motives.

Consumers Shopping for High-Touch Products,such as Fine Perfume,are Generally Energized