Direct representation,as opposed to representation by independent intermediaries for exporting in the market country,has several advantages which do not include:
A) facilitates control and communications.
B) allows decisions concerning program development and resource allocation.
C) benefits when a product is not yet established in a market.
D) ensures marketer's interest and special efforts.
E) helps selling products directly to the consumer in the market country.

Question

Quizplus · Accepted Answer

Direct representation does not necessarily mean selling products directly to the consumer in the market country. This option may still require the use of intermediaries such as retailers or distributors.

Direct Representation,as Opposed to Representation by Independent Intermediaries for Exporting