"Greenfield investment" is a phrase sometimes used interchangeably with the phrase "licensing agreement."

Question

Quizplus · Accepted Answer

Greenfield investment refers to establishing a new facility or business from scratch in a foreign market, whereas licensing agreement involves giving permission to a company in a foreign market to use intellectual property, technology or brand name of another company in exchange for royalties or other compensation. They are not interchangeable phrases.

"Greenfield Investment" Is a Phrase Sometimes Used Interchangeably with the Phrase