A global brand has the same name and, in some instances, a similar image and positioning throughout the world.

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A global brand is a brand that maintains the same name, image, and positioning across different countries and cultures. This consistency in branding helps to establish a strong brand identity and helps consumers to recognize and trust the brand, regardless of the country or region they are in. While there may be some regional adaptations or variations in marketing strategies, the core elements of the brand remain the same.

A Global Brand Has the Same Name And, in Some