The Forrester Social Technographics Ladder identifies personas based on both what they are doing on social media sites along with where they are doing it.
Correct Answer:
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Q1: The Persona Development Cycle DOES NOT include:
A)
Q2: What is a target audience?
Q3: What is a common issue with social
Q5: The only major platform to offer data
Q6: On Facebook, most brand posts are made:
A)
Q7: Which rung on the Social Technographics Ladder
Q8: When developing personas it is important to
Q9: Why is it considered important to focus
Q10: Google+:
A) has a built-in targeting mechanism with
Q11: Which group on the Social Technographics Ladder
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