When considering what social media platform to use, the marketer should consider whether :
A) the target audience are consumers or professionals.
B) the product is visual.
C) the consumers like to collaborate.
D) product demonstrations are needed.
E) all of these are correct.

Question

When considering what social media platform to use, the marketer should consider whether : 
A)  the target audience are consumers or professionals.
B)  the product is visual.
C)  the consumers like to collaborate.
D)  product demonstrations are needed.
E) all of these are correct.

Quizplus · Accepted Answer

All of these factors should be considered when choosing a social media platform. If the target audience is primarily professionals, LinkedIn may be the best choice. If the product is visual, Instagram or Pinterest may be best. If collaboration is important, then platforms like Slack or Trello may be useful. If product demonstrations are needed, platforms like YouTube or Facebook Live may be the best choice. Ultimately, the choice of platform should be based on the specific goals and needs of the marketer and their target audience.

When Considering What Social Media Platform to Use, the Marketer