Studies show that we remember about _____________ of what we both hear and see in a presentation.
A) 10 percent
B) 20 percent
C) 50 percent
D) 90 percent

Question

Quizplus · Accepted Answer

Studies indicate that when information is presented in both visual and auditory formats, as in a presentation, people tend to remember about 50 percent of the content. This is due to the dual-coding theory, which suggests that information is more easily retained in memory when it is encoded both visually and verbally.

Studies Show That We Remember About _____________ of What We