Marketers understand that the best marketing strategy in the world is doomed to fail if it is not properly implemented. With that in mind, an effective implementation strategy
A) begins with identifying the activities to be performed, and ends with assigning responsibility for each activity to one or more team members.
B) begins with identifying team members, and ends with assigning activities to each team member.
C) has an open-ended timetable to allow for unexpected delays.
D) organizes all activities in sequential order even if they can be performed simultaneously.
E) organizes tasks in order according to their level of complexity.

Question

Quizplus · Accepted Answer

The best choice is A. An effective implementation strategy should begin with identifying the activities to be performed and end with assigning responsibility for each activity to one or more team members. This ensures that each team member knows exactly what their role is and what they are responsible for, which is critical for ensuring that the strategy is properly executed. The other options are not as effective because they do not prioritize identifying the activities and assigning responsibilities.

Marketers Understand That the Best Marketing Strategy in the World