Bob Denton of Denton Pest Control buys equipment from Allied Tools because Allied hires him to spray its warehouse for insects periodically. This practice is an example of

Question

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The practice of Allied hiring Denton Pest Control to spray its warehouse for insects periodically in exchange for Denton purchasing equipment from Allied is an example of reciprocity. Reciprocity refers to the practice of two parties agreeing to do business with each other in exchange for mutual benefit. In this case, Denton Pest Control benefits from access to equipment from Allied Tools, while Allied Tools benefits from having a reliable pest control service.

Bob Denton of Denton Pest Control Buys Equipment from Allied