The intangibility aspect of a service means that
A) there is a lack of perceived quality compared to a tangible good.
B) unused capacity cannot be stockpiled or inventoried for later use.
C) consumers may have a problem evaluating service offerings.
D) services are not produced at the same time they are consumed.
E) services are not labor-intensive.

Question

Quizplus · Accepted Answer

The intangibility aspect of a service means that consumers may have difficulty evaluating service offerings because they cannot see or touch the service before purchasing it. This creates a challenge for service providers to demonstrate the quality and value of their services to potential customers.

The Intangibility Aspect of a Service Means That