In its commercials, the mattress company Sealy focuses on the comfort and quality of its brand of mattress. This advertisement is best described as being designed to

Question

In its commercials, the mattress company Sealy focuses on the comfort and quality of its brand of mattress.  This advertisement is best described as being designed to

Quizplus · Accepted Answer

The commercial focuses on the comfort and quality of Sealy's mattresses which is an attempt to build selective demand, encouraging consumers to specifically choose Sealy and differentiate them from other mattress brands.

In Its Commercials, the Mattress Company Sealy Focuses on the Comfort