Laelle Corp.,a technological firm,promotes its products through various social media platforms.In this case,which of the following statements is true?
A)Laelle Corp. uses the social media platforms as a one-way communication similar to network television.
B)Laelle Corp. creates conversations with its customers and establishes meaningful connections.
C)Social media is rarely used by Laelle Corp.'s customers.
D)The platforms display content generated by Laelle Corp. but not its customers.

Question

Laelle Corp.,a technological firm,promotes its products through various social media platforms.In this case,which of the following statements is true?
A)​Laelle Corp. uses the social media platforms as a one-way communication similar to network television.
B)Laelle Corp. creates conversations with its customers and establishes meaningful connections.
C)Social media is rarely used by Laelle Corp.'s customers.
D)​The platforms display content generated by Laelle Corp. but not its customers.

Quizplus · Accepted Answer

Laelle Corp. promotes its products through various social media platforms, which implies that it is likely to engage in two-way communication with its customers to establish meaningful connections. Therefore, option B is the correct answer. Option A is incorrect because social media allows for interactive communication and not just one-way communication. Option C is unlikely since most people use social media, and it is a valuable marketing tool. Option D is incorrect because social media platforms allow customers to generate and display content as well.