Cloyd's Supermarket,a popular retail store,sells a variety of products.In order to assess if it needs to make improvements to its service,the marketing research team sends out questionnaires to Cloyd's regular customers.The questionnaire has questions with blank spaces below.The customers have to write what they like best about shopping at Cloyd's and what new products or services they expect from Cloyd's.The questions included in the questionnaire are examples of _____.

Question

Quizplus · Accepted Answer

The questions with blank spaces below that ask customers to write what they like best about shopping at Cloyd's and what new products or services they expect from Cloyd's are open-ended questions. Open-ended questions allow respondents to provide detailed and personalized responses, rather than selecting predefined answers from a list (scaled-response questions) or choosing between two options (dichotomous questions). They are useful for collecting in-depth and qualitative data from customers, which can be valuable in solving business problems and improving customer satisfaction.

Cloyd's Supermarket,a Popular Retail Store,sells a Variety of Products