Marketing channels attain economies of scale:

Question

Quizplus · Accepted Answer

Economies of scale are achieved through specialization and division of labor, which means every channel member focuses on its core competencies, resulting in increased efficiency and reduced costs. This allows for greater production levels and increased profitability. Minimum interaction with suppliers (A) does not necessarily lead to economies of scale, nor does aiding downstream producers (B) or providing form utility (C) directly result in economies of scale.

Marketing Channels Attain Economies of Scale