To determine your target audience's wants, needs, and expectations, you should ask and answer a variety of questions in a process called a(n) _______.
A) desire audit
B) needs assessment
C) expectations review
D) administrative plan

Question

Quizplus · Accepted Answer

A needs assessment is a process of gathering information to determine the wants, needs, and expectations of a target audience. It involves asking and answering a variety of questions to determine what the audience desires and what is necessary to meet those desires.

To Determine Your Target Audience's Wants, Needs, and Expectations, You