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The Federal Trade Commission Protects Consumers from Deceptive Advertising by Studying

Question 71

Multiple Choice

The Federal Trade Commission protects consumers from deceptive advertising by studying how consumers perceive and comprehend marketing communications.The FTC seeks:


A) more transparent disclosure of what consumer information is being collected and how it will be used.
B) to eliminate cusswords on radio stations including XM.
C) an advocacy group understanding consumer behavior to protest unfair marketing.
D) reference group members to study online newspapers impact of offline subscriptions.
E) a way to monitor e-commerce.

Correct Answer:

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