Major ways of capturing consumers' attention might include making the marketing stimulus all of the following except
A) self-relevant.
B) pleasant.
C) surprising.
D) easy to process.
E) more verbal than visual.

Question

Quizplus · Accepted Answer

The option "more verbal than visual" is not a major way of capturing consumers' attention. In fact, visual stimuli tend to be more effective in catching attention than verbal stimuli.

Major Ways of Capturing Consumers' Attention Might Include Making the Marketing