Case-Based Critical Thinking Questions Case 16-2 Jill is starting a fast food delivery company. She has designed a logo and plans to print flyers to advertise her services. jill plans to publish a book based on her experiences to inspire young entrepreneurs. To help protect her publishing rights, she should register a ____.
A) patent
B) trademark
C) copyright
D) digital watermark

Question

Quizplus · Accepted Answer

Copyright is the legal protection given to the creators of original works, such as books, music, and artwork. By registering her book with the US Copyright Office, Jill can protect her right to distribute, display, and reproduce her work. Patents protect inventions or processes, trademarks protect logos and brand names, and digital watermarks protect digital content. None of these options are necessary for protecting publishing rights.

Case-Based Critical Thinking Questions Case 16-2 Jill Is Starting a Fast