When performing a content analysis, looking at what is suggested or insinuated is performing:
A)manifest coding.
B)latent coding.
C)concrete coding.
D)subversive coding.
E)technical coding.

Question

Quizplus · Accepted Answer

Latent coding refers to the analysis of underlying meaning or implicit messages in the content being analyzed. This is in contrast to manifest coding which is focused on identifying and categorizing what is explicitly present in the content. The other answer choices are not relevant to this concept.

When Performing a Content Analysis, Looking at What Is Suggested