What does the author see as the potentially more important issue in health care spending?

Question

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The author sees cost containment in the medium to long term as the potentially more important issue in health care spending because without it, the cost of health care will continue to rise and become unsustainable, leading to problems for both individuals and the economy as a whole. Responding to consumer demand, negotiated fees for physicians, and reinvestment in the health care sector are important issues as well, but not as crucial in addressing the overall problem of rising health care costs.

What Does the Author See as the Potentially More Important