Canon Car Mirrors is planning on entering the Egyptian market and wants to achieve extensive distribution.It should expect

Question

Quizplus · Accepted Answer

Longer channels would be more effective for achieving extensive distribution in the Egyptian market. This is because longer channels allow for more intermediaries and facilitators, which can help the company reach more customers and increase brand awareness. Additionally, longer channels may also provide better access to certain geographic regions or customer segments that shorter, more direct channels might miss.

Canon Car Mirrors Is Planning on Entering the Egyptian Market