Critical Thinking Questions Case 3-1 As the administrative assistant to the marketing director of a medium-sized technology provider, one of your tasks is to chair marketing staff meetings when the marketing director is out of town. You are chairing today's meeting; it is the first meeting to discuss an advertising brochure for a new technology product. On which activity should you focus today's meeting? ____
A) Selecting a Publisher template
B) Getting comparative bids from commercial printers
C) Brainstorming ideas for the brochure
D) Creating an EPS file

Question

Quizplus · Accepted Answer

Today's meeting should focus on brainstorming ideas for the brochure. Selecting a publisher template, getting comparative bids from commercial printers, and creating an EPS file can all come later in the process after the initial concept and design have been established through brainstorming.

Critical Thinking Questions Case 3-1 as the Administrative Assistant to the Marketing