_____ is based on a customer's perception that a product has a better relationship between the cost and the benefits than its competitors.
A)Price
B)Satisfaction
C)Value
D)Loyalty

Question

Quizplus · Accepted Answer

Value is defined as the perceived benefit of a product or service compared to its cost. When a customer perceives that a product has a better relationship between its cost and benefits compared to its competitors, they see it as having more value. Therefore, the answer is C) Value.

_____ Is Based on a Customer's Perception That a Product