A hyper-social organization is an organization that uses social media to transform its interactions with customers, employees, and partners into mutually satisfying relationships with them and their communities.

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A hyper-social organization is characterized by leveraging social media to establish and maintain meaningful relationships with customers, employees, and partners. By doing so, the organization aims to foster loyalty, engagement, and collaboration across various stakeholders, ultimately driving better business outcomes.

A Hyper-Social Organization Is an Organization That Uses Social Media