The Marketing era was the period in which product and aggressive selling were no longer seen to suffice if customers either did not desire a product or preferred a rival brand, and in which customer needs were identified and satisfied

Question

Quizplus · Accepted Answer

This statement accurately describes the Marketing era, which began in the mid-20th century and shifted the focus from production and sales to a customer-centered approach.

The Marketing Era Was the Period in Which Product and Aggressive