Which one of the following secondary information sources would give you information on demographics of bicyclists, other activities bikers indulge in, which markets have the heaviest concentration of bikers, and which magazines bikers read?
A) Lifestyle Market Analyst
B) NAICS
C) Demographics, Bicycles USA
D) Cycling Today
E) the U.S. Census

Question

Quizplus · Accepted Answer

Lifestyle Market Analyst is a secondary information source that provides information on demographics of bicyclists, other activities bikers indulge in, which markets have the heaviest concentration of bikers, and which magazines bikers read. The other options do not specifically provide this information. NAICS provides industry classifications, Demographics, Bicycles USA provides information on bicycle sales and ownership, Cycling Today provides news and information related to cycling, and the U.S. Census provides general population statistics.

Which One of the Following Secondary Information Sources Would Give