Which of the following is NOT a strategy for dealing with hurdles in B2B respondent recruiting?
A) Recruiting gatekeepers as allies
B) Booking time on a prospect's calendar
C) Convincing a prospect that participation is important
D) Hiding the purpose of the survey from the gatekeeper and saving it only for the prospect
E) Explaining to the gatekeeper that the marketing research being conducted may eventually help the boss on the job

Question

Quizplus · Accepted Answer

Hiding the purpose of the survey from the gatekeeper and saving it only for the prospect is not a recommended strategy for dealing with hurdles in B2B respondent recruiting as it can lead to a lack of trust and transparency between the recruiter and the gatekeeper/prospect. It's important to be upfront and transparent about the purpose and value of the research being conducted. A, B, C, and E are all recommended strategies for dealing with hurdles in B2B respondent recruiting.

Which of the Following Is NOT a Strategy for Dealing