If you have five friends who tell you they all have had a great experience with their purchase of a Chevrolet, and you used this evidence to decide to buy a Chevrolet, you would be using:
A) consumer self-report and evaluation
B) statistics
C) inference
D) independent judgment
E) casual judgment

Question

Quizplus · Accepted Answer

You are using inference because you are drawing a conclusion based on the experiences of your friends, assuming that your experience will be similar.

If You Have Five Friends Who Tell You They All