Marketers find that communicating with people on social networks:

Question

Quizplus · Accepted Answer

Communicating with people on social networks requires a different approach than advertising in other channels. It requires being responsive to customers' needs and concerns and building trust with them to establish good relationships. Social networks tend to be more personal, so marketers need to be careful in their messaging to avoid coming across as too pushy or salesy. Additionally, social networks often have their own set of rules and guidelines, which can constrain marketers' messaging and content.

Marketers Find That Communicating with People on Social Networks