Which of the following is a true statement about acquisition of online customers?

Question

Quizplus · Accepted Answer

Acquisition of online customers can make use of both offline and online techniques. While online marketing techniques such as SEO, PPC, email marketing, and social media marketing are effective in attracting online customers, offline techniques like print ads, television commercials, and radio ads can also be useful in driving traffic to a website and increasing online customer acquisition. However, acquiring online customers may not necessarily be more costly than acquiring offline customers as it depends on the individual business's marketing strategy and target audience.

Which of the Following Is a True Statement About Acquisition