A retailer of sporting goods equipment is interested in learning what peoples' attitudes,motivations,and feelings are about its product lines.All of the following are potential sources for this information EXCEPT:
A) observation research
B) mail questionnaire
C) in-store interview
D) telephone survey
E) focus-group interviews

Question

Quizplus · Accepted Answer

Observation research focuses on what people do,not on their attitudes and feelings.

A Retailer of Sporting Goods Equipment Is Interested in Learning