A reading service for the visually impaired requires each reader applicant to prepare and submit a one-hour interview tape of material chosen by the service to determine whether the reader has pleasing vocal characteristics and is accent-free so that it is not necessary to use the same reader every time.The reading service is trying to limit problems associated with the service characteristic of:
A) tangibility
B) credence quality
C) heterogeneity
D) simultaneous production and consumption
E) flexibility

Question

Quizplus · Accepted Answer

Heterogeneity means that a service tends to be less standardized and uniform than goods.

A Reading Service for the Visually Impaired Requires Each Reader