Which of the following is an example of a product modification?
A) lowering the price of textbooks
B) dropping a product from the product line
C) changing the color of a laundry detergent
D) changing the amount of management time spent overseeing production
E) increasing the number of distribution outlets

Question

Quizplus · Accepted Answer

Product modification entails changing one or more of a product's characteristics.

Which of the Following Is an Example of a Product